Product overview

All your feedback categorized by AI

Atomic Research & AI, the combo

Atomic Research

Atomic Research is a methodology used by UX researchers to transform customer data into recommendations. Verbatims are initially grouped by facts, and then by insights on which actionable steps can be derived. This provides you :

  • more compelling arguments

  • a constantly accessible feedback repository

  • the ability to understand why decisions are made

AI to use Atomic Research at scale

Many companies struggle to analyze customer feedback because sorting through customer feedback is either too costly or too complex. AI allows us to go beyond that. By adapting our AI model to Atomic Research, you now have access to relevant insights regardless of your organization or industry.

We even allow you to bring your own LLM or to select the LLM you want to use for enterprise plans.

Analyze your feedback with precision

Automatic verbatims

Messages are broken down into verbatims, representing the most valuable parts of the feedback. Each verbatim is analyzed by emotion, automatically categorized and translated into the organization's language.

Custom filters

Add all the filters that you need by simply matching your data to the corresponding fields in Synopsis. Brand, country, customer profile, every metadata can be added easily.

Control your taxonomy

Manageable taxonomy

Our manageable taxonomy allows you to have complete control over your categorization process. We offer two primary classifications:

  • By subject, such as “partner profile”

  • By experience, such as “too many fake profiles”

Topic inspiration with AI

Explore the topics emerging from your feedback using our suggested topics feature. Save the subjects you wish to track and analyze them over the long term.

Make your feedback actionable

Visual insights

Uncover insights by analyzing graphics that emphasize key topics. Save and categorize these insights to craft a convincing narrative for your stakeholders.

Action plan

Once you've outlined your insights, it's time for action! Create relevant tasks and seamlessly share them with your teams through your preferred tools.

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Understand at scale the needs of your customers

1. Centralize

All your feedback at one place

NPS, in-app surveys, interviews, social media and more

2. Discover

Insights suggested by AI

Manageable taxonomy, topic inspiration with AI, user journey

3. Act

Action plan based on insights

Visual insights, insight and task management